Break Free from the Time-for-Money Trap: Join IndeCollective’s Free Workshop

Courtney Hayes
Tue, 09 Dec 2025 17:14:29 +0000
All Articles, Grow Your Business, News

At Simply Business, we’re committed to helping small businesses thrive.That’s why we’re partnering with IndeCollective — a modern MBA-style program designed to help independent professionals unlock more income, impact, and flexibility.

On December 10, IndeCollective’s Founder and CEO, Sam Lee, will lead a free workshop designed to show you how to break free from the time-for-money trap and start building a better business.

Event Details:

Topic: Productization: How to Break Free from the Time-for-Money Trap

Speaker: Sam Lee, Founder & CEO of IndeCollective

Date & time: December 10, 2025, from 2–3 p.m. EST

Format: Live webinar

Who it’s for: Established or emerging consultants, coaches, and fractional leaders

Cost: Free

What Is Productization and Why It Matters

IndeCollective has helped over 650 independent professionals turn their expertise into thriving businesses. In this webinar, CEO Sam Lee will introduce IndeCollective’s three-step productization framework — a path to move beyond the linear “billable hours” model.

Here’s a preview of what Sam will walk you through:

1. Niche down to your ideal client set.

When you serve everyone, you’re an expert to no one.

The first step is to focus on clients who benefit from you most — the group who values your expertise and is willing to pay for it.

A well-defined niche becomes the foundation for expert positioning, higher-value work, and word-of-mouth referrals.

2. Target “Painkiller” problems.

In today’s economy, people don’t invest in “nice-to-haves” — they invest in solutions to urgent, expensive, mission-critical problems. IndeCollective calls these painkiller problems.

By focusing on the problems that matter most to your ideal clients, you can build a business that’s both sustainable and in demand.

In the workshop, you’ll receive tips on how to:

Identify your clients’ top priorities.

Build offerings around solving their top 1 or 2 “must-fix” problems.

Create lasting client relationships and a referral engine.

3. Build a balanced, scalable portfolio.

Once you’ve clarified who you serve and the problems you solve, the next step is designing how to deliver your expertise.

Scaling doesn’t mean sacrificing the work that energizes you. The goal is a balanced business model that blends:

Work you love doing with your highest-value clients.

1 or 2 scalable offers such as diagnostics, group programs, or digital toolkits.

Systems and processes that allow you to deliver results without trading more time for money.

With scalable solutions in your portfolio, you can create space to grow your income and reclaim your time.

What You’ll Get by Attending

All webinar attendees will receive free tools to help you apply what you learn:

Step-by-step worksheet: Map your ideal clients, pain points, and solutions in real time.

Inspiration bank: Explore 650+ real examples of productized services across 20+ professional categories.

AI-powered validator: Pressure-test your offer idea before taking it to market.

You’ll walk away with a clear starting point and the resources to keep going.

Ready to Redesign Your Business?

Whether you’re just starting or already booked out, this free session may be the spark you need to rethink how you structure and scale your work.

For the first time, IndeCollective CEO Sam Lee will share this framework in a free, live one-hour intensive workshop — and seats are limited.

Sign up now to reserve your spot.