Celebrating Small Business Saturday

Ed Grasso
Wed, 26 Nov 2025 14:16:47 +0000
All Articles, Grow Your Business

Tips to help you prepare. Deals to help you celebrate.

The countdown has begun. Small Business Saturday? is November 29. Whether you’re a participant looking for sales or a shopper looking for deals, we know that by now most small business owners are in the preparation phase. We put together a little primer on what to expect from this day:

Why Participate in Small Business Saturday?

Increased Foot Traffic: You can attract new customers and build relationships within your community. It’s not just helpful for brick-and-mortar; there’s an entire smorgasbord of potential online. Our digital marketing guide has a wealth of ideas.

“Before I opened my doors, I knew it would be critical to build a great website to let people know about my services and what made me different. But I’m a beauty expert, not a graphic designer, and I felt overwhelmed.”

– Payton Tobey, owner of Alchemy Aesthetics

Boost Sales: This is an opportunity to drive revenue. Consider creating and launching special offers and promotions with your target audience in mind. We have a guide to help.

“Hosting a sales event can be a great way to drive traffic, boost sales, and attract new customers.”

– How to Prepare for Small Business Sales Events

Community Support: Small Business Saturday is a nationwide movement celebrating small businesses. Join the fray! We can recommend some ways to engage your local community to combine efforts.

“Don’t be afraid to put yourself out there. In-person events are more labor-intensive, but they generate so many new customers. People get to try the products, and that can make all the difference.”

– Karen McDougald, founder of Tangaza Bath & Body Studio

Don’t Forget You

Small Business Saturday is about helping small businesses. In that spirit, we’ve put together some special deals from our partners* to help you save big on bookkeeping, banking, and more.

Collective is a premier financial platform for solopreneurs, offering a complete solution for business formation, taxes, and bookkeeping.

Receive 1 month FREE by using code SIMPLY at checkout

Offer ends 12/31/25.

Sign Up

Found streamlines banking, bookkeeping, and tax tracking, so you can focus on what you love.

Get a $150 bonus*

Found is offering a $150 bonus* when you create a Found account and deposit $2,000 from qualifying deposit sources.

Unlock Bonus

Found is a financial technology company, not a bank. Banking services are provided by Lead Bank, Member FDIC.

*Deposit $2,000 from Stripe, Square, Venmo or PayPal into Found within 90 days of account creation. Offer valid for new customers and expires 12/31/26. Terms Apply.

UENI is a “done-for-you” website service that gets your small business online in 7 days, complete with a free custom domain name and unlimited edits.

Get a new website for just $79

Website built for you by professionals, with hosting and free domain name included. Use code SIMPLY520.

Build Your Website

Offer must be redeemed within 30 days of account creation and expires 12/31/25.

As a leading online platform for small business financing solutions, they connect business owners with lenders and financing options that meet their unique needs.

Get approved and funded in as little as 24 hours

Website built for you by professionals, with hosting and free domain name included. Use code SIMPLY520.

Apply for a Loan

Offer must be redeemed within 30 days of account creation and expires 12/31/25.

A learning and development community to help professionals translate their skills and track record into thriving consulting, coaching, or fractional businesses.

Free value-based pricing workshop

Get access to a course designed to help you understand the value you create for customers, and how to price your services accordingly.

Enroll For Free

Offer must be redeemed within 30 days of account creation.

Contractor+ is the ultimate operating system for contractors. From estimates and payments to client relationships, get everything you need to grow in one platform.

Get 20% off a PRO membership for life. Use promo code: SimplyBusiness

Use promo code: SimplyBusiness.

Start Saving 20%

The ultimate resource for increasing profitability in the home services industry.

USA Partner Network: 1 Year FREE Membership. Renewal is only $30 annually (80% savings).

Discounts from Home Depot. Also enjoy discounts from Milwaukee Tool, Sunoco Gasoline, and more.

Free Membership

Nothing Prepares You Better Than Business Insurance

Planning for big events can help grow your business. Planning for unexpected events can help protect it. We can help with coverages for many small businesses and specific policies just for your small business.

Our 24/7 online quote tool can help you find what you need and get covered in just 10 minutes.

*Purchase or renewal of an insurance policy is not required to benefit from these promotional offers.

Small Business Saturday is a registered trademark of American Express.